Market Development Progress

The objective of the Market Development Program for Turkey and Chicken is to deliver on the Government of Canada’s commitment to provide full and fair compensation to supply-managed sectors for market access concessions made under the Comprehensive and Progressive Agreement for Trans-Pacific Partnership.

The program will help increase domestic demand and consumption of Canadian turkey and chicken products through industry-led promotional activities that differentiate Canadian products and producers, and leverage Canada’s reputation for high quality and safe food.

Quick View

Funding
Amount

Varies per project, $44M allocated for 4 yrs

Eligible Applicants

Farmers(turkey/chicken)

Eligible
Purposes

Support sector-wide promotion through advertising, in-store demos, and food service campaigns; build public trust in Canadian turkey and chicken; conduct market research; expand target audiences; enhance current market efforts; encourage innovation in products and packaging; and adapt branding to evolving consumer expectations.

Deadline
to Apply

N/A

 

Apply for This Funding Program

Explore available grants and funding opportunities designed to support Canadian farmers, producers, and agri-entrepreneurs. Whether you're expanding operations, investing in innovation, or starting fresh, we’ll work with you—helping you bring your vision to life.

 
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